The annual corporate cultural festival of SCMHRD, NEEV celebrates its 30th year, this year. As the fest gets better year after year, NEEV 2023 is set to be one of the most awaited events on campus. The last edition of NEEV taught us to push back the status quo and foray beyond conforms. NEEV 2022, Continuum, is symbolic of the perpetuating unity that keeps us moving forward.

With over 35 events and collaboration with leading companies and industrialists, the flagship event of NEEV, Augustus, an event which views participation from Top B-Schools, is chosen to stand out from the rest in the search for India’s Best Student Manager winning an award worth Rs. 2 Lakhs. The participant with the passion and the zeal to excel along with the will to put the hard work behind it emerges as a champion within this event. It is an event that tests business acumen and managerial mettle till the very last mile.

NEEV proudly presents Business Games, a set of events that tests the participants in the fields of Marketing, Finance, HR, Operations, Business Analytics, and IDM. Within each Business Game, the participants are filtered down through a series of rounds to reveal the ultimate specialists in their respective fields.

NEEV also celebrates the potential and talent of its participants portrayed through the augmented festivities brought out by cultural events and informal games. NEEV lays the foundation for aspiring dancers to express their art. Furthermore, we also provide a chance for our participants to walk the ramp showcasing their glitz and glamour. Taking the festivities, a notch up, NEEV hosts a grand battle between bands participating from various universities.

Furthermore, NEEV presents Atlantis Diaries, a platform through which the experience of professionals who have gone through the rugged nature of their fields and emerged victorious is provided to pass their wisdom on to future managers. Unbounded by industries and specializations, NEEV takes pride in the involvement of entrepreneurs and industrialists like Mr. Kumar Mangalam Birla, Mr. Aditya Ghosh, Mr. Harsha Bhogle, Mr. Ranveer Brar, Mrs. Mini Mathur, Mr. Tehseen Poonawala, Mr. H.K Gandhi, etc.

The greatness of a culture can be found in its festivals, NEEV unveils its pro-nights, the stage where celebrities conquer the night, swaying SCMHRD off its feet. The night is brought to life by the artists that caused sensations in the industry. Previous associations with Indian artists and celebrities like DJ Shadow, Nikhil D’Soua, KK, Agnee, Indian Ocean, Parikrama, Raghu of Roadies, Hard Kaur, Sivamani, Raghu Dixit and Motherjane, NEEV has also gone international with bands like Akcent and DJ Jaytech. Not to mention, NEEV was the first-ever organization to bring SUNBURN Goa to Pune in 2013. NEEV 2022 saw a memorable stage by Gajendra Verma, the charming voice behind songs like ‘Tune Mere Jaana’ and ‘Tera Ghata’.